Ticket Alternative Announces Partnership with USL Team Austin Aztex

Ticket Alternative continues growth in professional sports with the signing of their third professional soccer team

ATLANTA (March 6, 2015) Ticket Alternative, a forward-thinking boutique ticketing company, is proud to announce its newest partnership with the Austin Aztex Soccer Club.

The Aztex will compete in USL after finishing a three year campaign in USL PDL as the most successful franchise, with a 31-7-6 record in that timespan. The vision of the Aztex is to bring Major League Soccer to the nation’s largest city without a major league sports franchise. The team will be playing their first season in the USL in 2015 and will play their home games during their inaugural season at the 5,050-seat House Park just west of the downtown Austin core.

The Austin Aztex have overhauled their ticketing and seating infrastructure following their move to USL. Fans who choose to sit in Club Reserved seating will be able to enjoy the game with reserved seatbacks and one row of legroom while season ticket holders in the Sideline Reserved section will receive a seat cushion. VIP season tickets gain access to field level, shaded seating in the heart of the Aztex game day experience. With this overhaul, the Aztex chose to use Ticket Alternative as their preferred ticketing system.

Like many soccer clubs, the Aztex are working to build up their fan base with the hopes of turning those fans into lifelong fans and season ticket holders. Part of the turn-key ticketing solution Ticket Alternative will be providing is an integrated CRM solution that will allow them to do just this through advanced customer management, sophisticated sales automation, and expanded revenue opportunities.

“As a new team we have big goals for our upcoming seasons both in terms of fan experience and growth” said Roberto Pinto da Silva, Jr., Austin Aztex Business Director. “We felt strongly that the solution Ticket Alternative is providing is going to help us meet those goals. From integrated CRM, to custom packages, to on-site sales, we’re excited about everything Ticket Alternative has to offer.”

Like many organizations, the Aztex play on a multiuse field.  A portable yet robust access control solution was crucial to the organization. Ticket Alternative’s portable access control system includes an access server for a local database, access points and wireless scanners. It can be easily set up and torn down for each game while providing maximum reliability with included redundancy.

“Our partnership with the Austin Aztex is another opportunity for us to demonstrate the power of a Ticket Alternative solution,” said Ticket Alternative President Iain Bluett. “We’re looking forward to helping the team meet their goals for the 2015 season and beyond.”

The Aztex are the third soccer team to partner with Ticket Alternative, joining the NASL’s Atlanta Silverbacks and Minnesota United FC.

The Austin Aztex kick off their inaugural 2015 season in USL with a home match versus the Colorado Springs Switchbacks on March 28 at House Park. Aztex fans can join the Aztex Originals club with the purchase of a season ticket by April 17, 2015. The Aztex Originals Club will reward Aztex fans that are with the club from the beginning of its first professional season and can be joined by simply purchasing season tickets for as little as $99 for youth, and $175 for adults.  Your spot as an Aztex Original can be secured by calling 512-527-3048 or by visiting www.austinaztex.com

About Ticket Alternative
Ticket Alternative tickets thousands of events and venues annually across the U.S. Based in Atlanta Ticket Alternative can ticket almost every type of event, large or small, including concerts, sporting events, theater productions, festivals, and parties. Ticket Alternative’s range of services includes an in-house call center, box office software, local ticket outlets, advance ticket sales including subscriptions and season tickets, donation & fund development, event marketing, access control, and event staffing. In 2012 the company added software development. In 2014 the company released Freshtix, a new platform aimed at making it even easier for event organizers to sell tickets or allow attendees to register for an event online. Ticket Alternative is also one of the largest sellers of event wristbands and custom printed tickets. The company has made the Inc. 5000 list of fastest growing private U.S. companies every year since 2009.

About Austin Aztex

The Austin Aztex will compete in USL starting in 2015 under the helm of head coach Paul Dalglish. The team played in the USL Premier Development League (PDL) from 2012-2014 and won the 2013 League Championship in just their second year in operation, earning the USL PDL Franchise of the Year award. The Aztex finished each USL PDL among the top ten highest-drawing teams in the league and drew a record crowd of 4,754 in the 2014 playoffs. For more information, visit www.austinaztex.com.

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